What if you started a religion now?

Hello

I've bizarely been thinking about what if religion started nowadays what it would look like. 

1. It would start online with an interactive website and a youtube channel. 

2. You'd have to subscribe to their newsletter and instead of getting their holy book all at once it would be slowly fed out. 

3. You only get to confess things and ask advice on a 30 day trial period, after that you have to start paying.

4. You get to build your own profile on their website and rate how religious you think the other members are. The person getting the lowest score is kicked out.

5. A few months after the site's been running a group of members decide that the religion has things wrong with it and start a rival website based on the same principles. 

6. The bulletin board is filled with messages condeming other websites for not abiding by the tips from this weeks newsletter. 

7. Once the site's been running for a year one of the members launches a campaign to remove the founders and take over. This is very sucessful and the members start a relentles campaign against the members that origionally broke away from the site. 

8. The mangers of the site decide to build the largest and most advanced servers they can, to honor the religion and expand it's appeal to new joiners. They start a 'donate now' campaign and remind the members to contribute constantly.

9. The campaign hasn't brought enough money in, so the site starts merchandising the brand.

10. The campaign still doesn't get enough money in so they start organising FlashMobs to protest against individuals and companies that don't agree with thier principles. Clearly they are out to get them. 

Anyone got any other comparisons?